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October 4-8, 2010 The Drive Safely Work Week campaign is an annual event designed to protect your employees and your business, and to send a message that safe driving is a value in your organization. Watch this page for 2010 campaign information coming soon! The purpose of last year's campaign, "Take the High Road - Share the Road. It Belongs to Everyone" was to heighten motorists' awareness of the special needs and considerations of all roadway users. As motorists, we share the road with drivers of various ages, skill levels, personalities and habits. We also share the road with pedestrians, bicyclists, motorcyclists, and vehicles of varying sizes. While we may be alone in our vehicles, we are never alone on the road. Understanding the unique limitations and challenges for the various road users we encounter every day will enable us to be more respectful and considerate of our roadway companions. We urge you to continue promoting this message throughout the year. What You Can Do
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